With Facebook’s latest marketing update, how can your current Facebook marketing strategy keep up? This time, Facebook is rolling out a notable feature present in Facebook Home. Android phones that support Facebook Home will be able to use their cover feed as a default lock screen.
With this new feature, you can scan through photos and updates from your news feed right through the lock screen. As a Facebook spokesperson said:
Completing Your Facebook Marketing Strategy with the Cover Feed
Cover feed has been a popular element of the Home experience and making it available from the Facebook Android app makes it accessible for more people.
In addition to viewing photos and posts from friends from cover feed, you will be able to quickly unlock the screen and access the camera and messages from it. Chat heads and the Home launcher are not accessible from Facebook for Android although they are still available when downloading Home. Chat heads can be enabled via Messenger. Read more here.
Now, you don’t have to download Facebook Home in order to have a Cover Feed. It’s also available for HTC One, Samsung Galaxy S4, and Nexus 4. Other devices where Facebook Home is available include the Samsung Galaxy Note II, Samsung Galaxy S III, HTC One X, HTC One X+, and HTC First.